How To Set Up An eCommerce Business

How To Set Up An eCommerce Business For Success

You are at the right place to learn how to set up an eCommerce business. The tricks of the trade revealed from 4, hour long webinars I will be sharing, will be invaluable to you.

Do you think knowing the following critical phases of eCommerce would be valuable to you?

  1. eCommerce 101 – Starting Out
  2. Choosing Products For Your eCommerce Website
  3. Promoting Your eCommerce Business
  4. Running Ads For eCommerce

Secrets To Set Up An eCommerce Business

How To Set Up An eCommerce Business

I am going to give you access to four, hour long webinars where each will focus on one of the above phases in the order shown. By the time you will have watched these webinars, I feel eCommerce will not be a mystery anymore. The links will be at the end of this blog post.

The company that hosts these webinars is called Wealthy Affiliate. They have been training over 2,500,000 entrepreneurs since 2005. Click this link to check out a brief Review Of Wealthy Affiliate – Is It Legit?

The following webinars were recently given to a live audience over the Internet. At the end of each webinar, the attendees were given the opportunity to ask questions. Hence, you will also receive insights given to individuals just like you.

My purpose of this blog post is to provide a detailed overview about what you will be learning. Your instructor will be Jay Neill, the live training coach of Wealthy Affiliate. Jay has been training entrepreneurs within Wealthy Affiliate for over 10 years on a weekly basis. He also provides coaching privately.

Typically, 150 to 300 people attend each of his webinars. They range in skill from beginners to entrepreneurs who are already successful but want to learn even more. He also has created several successful online businesses himself. Hence, Jay is eminently qualified to have created these webinars.

Learning should be a lifelong pursuit. The Pros will validate this sentiment enthusiastically. So let’s begin.

#1 – eCommerce 101 – Starting Out

How To Set Up An eCommerce Business

Have you ever wondered where do you begin? Wouldn’t it be helpful to have a step by step guidance that shows you the way? Here is an outline of what will be covered in this first webinar.

  1. An Overview Of eCommerce
  2. Product Selection Process For Your eCommerce Business
  3. Determining What Is On Trend
  4. Places To Find Products To Sell
  5. Demo On Looking For Products Live
  6. Q & A Session

You should know that you do not have to own or manufacture products to sell to be successful at eCommerce. It is commonplace to sell products provided by other entities.

When people think of eCommerce, physical products first come to mind. It is helpful to know that the products can also be digital in nature. Such as training courses. software. business tools, etc. There is often more profit with digital products.

Read the topics you will be instructed on above once again. And think about the importance of each of them. Doesn’t it make you feel good you could have all this information at your fingertips?

#2 – Product Selection Process

Where do you begin? In this webinar you will learn what steps you can use to find the products you would like to offer in your eCommerce website. The topics covered in this webinar are as follows:

  1. An Overview Of Choosing Products
  2. How To Determine If The Product Is In Demand
  3. Determining The Profitability Of A Product
  4. How To Establish A Relationship With Your Vendor
  5. An Exercise On Finding Some Products During The Webinar
  6. Live Q & A Session

When you chose eCommerce which of the above processes did you think you would have to go through? If you were aware of at least three, kudos to you. If less than three, it must be reassuring to know you can get familiar with what you need to do in this webinar.

#3 – Steps To Promote Your eCommerce Business

Firstly, I hope you recognize the importance of promoting your eCommerce business. This applies to any kind of business, bricks and mortar or virtual.

There are many ways to promote an eCommerce business. The question is which ones are right for yours? The kind of products you decide to market will influence the direction best suited for you.

In this webinar you will be educated about a variety of methods you can use to promote your eCommerce business followed by what ones could work best for you.

Here are the topics that will be covered that include several promotional strategies and the optimum uses for each. In some cases it is best to use all of these promotional strategies. Usually one or two will be sufficient.

  1. How eCommerce Differs From Niche Websites
  2. The Search Engine Optimization (SEO) Strategy
  3. A Social Media Strategy
  4. Paid Advertising Strategy
  5. How To Use Positive Reviews As A Strategy
  6. Live Q & A Session

I think you are aware of each one of these strategies. This webinar will go into more depth on each of them. After you watch this webinar, you will have a better understanding on what strategy you should choose for your eCommerce site.

#4 – Running Ads For eCommerce

This is an area that can cause a great deal of confusion. It doesn’t have to. If you decide running ads is the best approach for your eCommerce business, how do you effectively go about that?

One factor to keep in mind is that running ads has the potential of getting you results faster. There is also the advantage you will know sooner that an ad doesn’t work so that you can make changes faster. Unlike using a Keyword in the SEO approach that could take a tad longer to find out you may need to make some tweaks. The main advantage of the SEO strategy is that it doesn’t cost anything. You may wish to try both.

Let’s list the topics that will be addressed in this webinar.

  1. Intro To Paid Ads
  2. Why Is Pay Per Click (PPC) A More Seamless Approach To eCommerce
  3. Tips On Choosing Your PPC Platform – Facebook vs. Google vs. Bing
  4. The Flow Of Paid Leads To Higher Converting Campaigns
  5. How To Create High Converting Ads
  6. Strategies To Refine Your Campaigns
  7. Live Q & A Session

Some Points To Note

Notice in particular No. 6 above. No matter what your approach is, there are times you may need to refine it. Knowing in advance how to do this can give you an edge.

This approach towards running ads can get you results faster compared to doing this in a haphazard manner. Do you agree?

Did you notice that Jay Neill gave this webinar on Christmas Day 2020? It happened to fall on a Friday, the day set aside to present these webinars. This should show the dedication of WA towards its members. And if you couldn’t watch it live, you could always have caught up by viewing the video recording.

The Links You Have Been Waiting For

Wait no longer. I am going to provide you with the links to the above four webinars below. But first, to be transparent, I want to advise you of the process you will need to go through to get to watch these webinars for free for two weeks.

When you click any of the links, you will be presented with a registration form to fill out. Part of the information required is your credit card details. Why you may ask.

Not only will you have access to the webinar you select, but also to all the others available in WA. More than 500 of them. You will also get the privileges of a Premium Plus member for these two weeks.

You will have the option of cancelling your application before the two weeks is over and your card will not be charged anything.

Since you will have full access to the Crown Jewels of Wealthy Affiliate, a risk free commitment is requested from you.

Housekeeping Details

On the other hand, if you like what you see and wish to remain a paid member, you will have the option of applying for the Premium Plus membership that costs $99 monthly. Or you can apply for a Premium membership at $49 monthly.

If you feel that these webinars can be of help to you to set up your eCommerce business, why not go through this application process. Check out all the benefits of Wealthy Affiliate BEFORE you sign up. Then after you sign up, kick the tires. Set up your eCommerce website for free. See how it works.

If you decide this is not for you, cancel before your two weeks is up and we can part as friends.

Options To Consider

Once you decide you like what the platform has to offer, study the differences between Premium and Premium Plus. Then choose which option works best for your needs. Your credit card will then be charged for the option you choose.

Your first month of Premium Plus will be offered at a discounted price of $49 for your first month. And then $99 a month thereafter. Premium will be discounted to $19 for that first month, and then $49 a month thereafter.

Once you settle on a subscription rate, there will be no increases applied in the future as long as your account is up to date.

If Wealthy Affiliate offers annual discounts, you can always change from monthly to annual. These rates will also never change at renewal. The bottom line is, once you become a paid member, your future subscriptions can only go down. Not up. How cool is that!

No matter which option you choose, the only additional charges will depend on how many personal domain names you decide to purchase. These are sold at a competitive rate of about $13.99 per year. That is it. No hidden charges of any kind.

Note also that Wealthy Affiliate has one of the fastest and most secure servers for your website available. This includes real time backup to protect you from loosing your data.

You can click on any of these links below. Once you have registered for any one of these webinars, you will have access to every webinar without having to go through any further registration process.

Clickable Links To The Webinars

#1 – eCommerce 101 – Starting Out

#2 – Product Selection Process

#3 – Steps To Promote Your eCommerce Business

#4 – Running Ads For eCommerce

WordPress Tutorial On eCommerce

The following WordPress video will show you the mechanics of setting up an eCommerce website using the WordPress platform. I suggest you follow this tutorial after you watch the four webinars above.

What Do You Wish To Do Now?

May I ask you to comment below about what you think about the value these webinars on eCommerce mean to you. First, before you watch them. Then, after you watch them. Your two weeks free trial will give you ample time to watch all four and tell me what you think about them.

In the meantime, I wish you much success in pursuing your eCommerce business.


Edwin Bernard

6 thoughts on “How To Set Up An eCommerce Business For Success”

  1. Thank you for this detailed outlook and also for the links to the webinars from Magistudio. Starting an e-commerce business looks simple but can be a lot challenging especially when you don’t know how to select products and how to push them out. I love the way you handled selection of products and how you point out the need for paid advertising 

    1. Thanks for your comments. The most effective solutions are usually quite simple in concept. But could be challenging to implement correctly. This requires developing the skills and using them regularly.

      Glad you appreciated what I shared. 



  2. Hi Edwin Bernard, wow, again, another awesome article, just can’t wait to read it. I have been looking and reading throughout your article. To be honest, kind of surprised me.

    I have never been interested because I never knew what is e-commerce. But hey, after all, is not almost not all of us are doing.

    I do recognise the significance of e-commerce but my question is: how do you find the product to work, a product tt will get sales over sale?

    You are completely right you said that we all have to reconsider the approach regarding the campaign, I must think now also to mine thank you. I like also, as always, how you explained step by step what the customer has to do.

    Wow, that’s so cool, so super, when I click on the e-commerce link it gets me straight to the WA page, super, how did you do it, please teach me pls.

    It is true that youtube didn’t get us any commission but with the links you provide, I got to learn how you did it and to simple, implement also into my website, although my websites are not in this field and not to promote WA. PS>My websites are made from my passion (here’s one of fitnessemporiumglobe dot com).

    I can’t say I have experience with this because you are the best, you rock, thank you!

    1. Thank you so much for commenting. I appreciate your kind words immensely. 

      You have a very practical and important niche to help older folk like me! However, I am glad that your pictures to demonstrate the exercises uses young folk. I feel that is more appealing to the reader, even if they are of very mature age. And they look very doable. I should take note as my doctor advised me I need to exercise about 30 minutes a day, five days a week. 

      It is easy to find the links to each training or webinar to share. The lesson will have either a chain link symbol to pick up your affiliate link. Or there will be a phrase to click saying Share Link. This will also reveal the link for you to copy and paste in your post. 

      Hope all the helps. 



  3. Thanks for sharing these great videos on e-commerce.

    The training that Wealthy Affiliate give is second to none.  It is great in that it takes you from zero knowledge to being an expert.  There is no need to look anywhere else.

    The training is all step by step, so it can be implemented by anyone.

    I highly recommend these to your readers.

    1. Hi Geoff,

      Glad to see you validate the excellent training provided at Wealthy Affiliate. I am amazed how they can do this at so little cost to the student. In addition to the training, having critical tools to help you construct, grow and monitor your business is a huge bonus. 

      I also appreciate how many websites you can have hosted here as part of your membership with no additional cost. 

      My goal is to help as many budding entrepreneurs first of all get exposure to Wealthy Affiliate and then take advantage of what this platform has to offer. 

      All the best to you.


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